# Similarweb MCP
> A hosted MCP integration exposing Similarweb digital intelligence data such as website traffic, engagement, audience, search and app metrics to compatible AI clients.
Canonical: https://www.mcpfolio.com/servers/similarweb
Last updated: 2026-10-28
## Catalog record

- Publisher: Similarweb
- Categories: search, marketing

## Website

https://developers.similarweb.com/docs/similarweb-mcp

## Transports

Streamable HTTP (MCP endpoint documented; some client setup uses mcp-remote bridge)

## Authentication

Similarweb API key and eligible subscription (API-only, Business or Enterprise). Calls consume data credits.

## Tools

- **Traffic and Engagement**: Get traffic and engagement metrics over time for a website.
- **Traffic Sources**: Break down website traffic by marketing channel.
- **Website Rank**: Get a website's rank over time.
- **Subdomains**: Get subdomain traffic share for a website.
- **Similar Sites**: Find websites with similar audiences and traffic patterns.
- **Segment Traffic Sources**: Get segment traffic and engagement by marketing channel.
- **Ad Networks**: Get incoming or outgoing ad network data.
- **Geography**: Break down traffic and engagement metrics by country.
- **Technologies**: Get technologies currently used by a domain.
- **Demographics**: Get audience demographic metrics for a website.
- **Traffic by Demographics**: Get traffic metrics for a demographic group.
- **SERP Players**: Find websites driving search traffic for selected keywords.
- **SERP Clicks**: Get click trends for websites ranking for selected keywords.
- **Keywords Overview**: Summarize keyword or keyword-list performance.
- **Website Keywords**: Get keywords driving search clicks to a domain.
- **App Install Penetration**: Get the share of devices in a country with an app installed.
- **App Store Rank**: Get app store rank over time.
- **App Details**: Get detailed information about a mobile app.

## Sources

- [official_tool_reference](https://developers.similarweb.com/docs/similarweb-mcp)
- [official_documentation_or_source](https://developers.similarweb.com/docs/similarweb-mcp)

## Setup

Use the interactive setup panel on [the detail page](https://www.mcpfolio.com/servers/similarweb) to view instructions for each supported client.